Make the most of Marketing Automation Marketing USA CEO Email List Automation (Marketing Automation) Name: Marketing Strategy That may seem strange to many people. But believe me, you will definitely pass it by more or less. Because it is marketing that automatically presents products, services, and content. Give a simple example. If you open your email and check it each day. You may have encountered product promotion emails from various brands. Most of those emails were created with automation, and each person will receive a different email. It depends on our preferences or the topics we are interested in. This may be based on Subscription on the website or product order list.
B2B marketing requires a lot of knowledge in this matter. Because buying and selling products in Business to Business is mostly not a simple walk to buy and sell in the market, but requires studying information, making contacts, and looking at profiles of one's own trading partners. Therefore, it is necessary to use Marketing Automation that has specific customer groups. For better long-term results Believe it or not, 44% of B2B brands in the world use Marketing Automation , and this number is constantly increasing because this method can be deployed in many ways. It is easy to manage. and reduce costs in the long run. Marketing Automation is even more effective when used with CRM (Customer Relationship Management) programs to understand and study customers and present the best to them.